The Challenge
The traditional hiring process is plagued by inefficiencies and risks. Companies face a myriad of challenges, including:
Time-consuming manual verification: Verifying educational qualifications, employment history, and other credentials can be a lengthy and error-prone process.
Candidate Unreliability: Issues such as candidates engaging in "window shopping" (applying to multiple jobs simultaneously), moonlighting, accepting offers but not joining, or "ghosting" after interviews can disrupt the hiring process and lead to wasted resources.
Rising cases of fraudulent applications: Fake resumes and inflated qualifications are becoming increasingly common.
Talent acquisition costs: Inefficient hiring processes lead to increased costs due to time spent on recruitment and onboarding.
Bad hires: Hiring unqualified candidates can result in decreased productivity, loss of revenue, and damage to the company's reputation.
The process of Building
Understanding the Problem and Target Audience
Through extensive market research and industry analysis, we identified critical pain points in the traditional hiring process, such as time-consuming manual verifications, rising fraud cases, and overall inefficiency. E-Charitra's primary target audience comprises B2B clients, specifically startups, SMEs, and MSMEs facing hiring challenges. Understanding their specific needs and pain points was crucial for tailoring the solution effectively.
Product Development and Design
We developed various use cases based on the target audience's pain points, including mass verification, bulk uploads, API integrations, and dashboard customizations. Core functionalities and workflows were meticulously outlined, such as data validation, document verification, background checks, and report generation. A cross-functional team of product managers, designers, engineers, and data scientists was assembled to bring the product vision to life.
Product Development and Launch
The development phase involved building the platform's infrastructure, user interface, and backend systems, with rigorous testing to ensure quality and performance. A pilot program with select early adopters gathered feedback to refine the product. The product was officially launched with a targeted marketing and sales strategy.
Testing and Refinement
We invited a larger group of users to test the platform and provide feedback. The product was continuously refined based on user insights and market trends. System performance was monitored, and necessary adjustments were made to ensure an optimal user experience.
By following these steps, E-Charitra addressed critical challenges in the hiring process and established itself as a valuable tool for ensuring candidate authenticity.
Let's Talk about the solution
We engaged extensively with HR professionals and companies to understand their problems, leading us to a solution for E-Charitra. Our platform functions as a pre-background check and feedback portal, where employers can provide feedback while relieving employees. This feedback is accessible to other employers, creating a transparent candidate profile with no hidden information.
E-Charitra offers on-the-go job verification, ensuring only an employer can verify their employee. We designed the platform as an HRMS, allowing HR teams to easily verify candidates and manage the complete onboarding to offboarding process efficiently. This comprehensive solution addresses the critical challenges in hiring, providing a seamless experience for both HR professionals and employers.
Research Objectives
Identify and address challenges in the hiring process, such as manual verifications and fraud.
Gather insights from HR professionals to understand specific pain points.
Understand the market and ensure alignment with target audience needs.
Explore the effects of bad hiring practices and how the platform can address them.
Investigate team building challenges and how the platform can assist.
Assess the platform’s impact on improving hiring processes and onboarding.
Research Methodology
Target Participants
Hiring Managers responsible for the recruitment process across different organizational scales.
Recruiters involved in candidate sourcing and screening within startups, small enterprises, and big-cap companies.
Employers who are actively involved in the hiring and verification processes.
Research Questions
process under NDA
The Outcome
After extensive iterations, research, brainstorming, and decisions on color theory, typography, design systems, and the product, we successfully developed the E-Charitra platform. This product effectively addresses key challenges in the hiring process by providing a streamlined solution for background checks and candidate verification. The result is a comprehensive HRMS (Hiring Revolution Master Solution) that enhances transparency, improves efficiency and supports seamless onboarding and offboarding.
Takeaway
Building E-Charitra from scratch to a live product introduced to the market was an incredible challenge and learning experience. The successful launch, piloted with over 60 HR professionals and 25 companies, provided exceptional feedback. This project taught me valuable lessons in team building, product management, meeting deadlines, market understanding, and collaboration. Despite NDA restrictions preventing me from disclosing the entire process, the dedication to E-Charitra was unparalleled. This experience significantly enhanced my skills in business development, client relations, and solving unseen problems, marking a pivotal moment in my career.